October 23, 2026
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Boom in weight-loss drugs could lead to drop in beer sales, Heineken warns British pubs

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World’s second largest brewer says use of drugs such as Wegovy can reduce desire to drink alcohol

Heineken has warned British bars and pubs that the boom in popularity of weight-loss drugs could lead to a fall in sales of beer and cider.

The world’s second largest brewer sent a presentation to British hospitality customers earlier this month warning that GLP-1 use – led by Ozempic and Wegovy – can reduce the desire to drink alcohol, which could lead to “fullness and fewer serves” of pints in pubs and bars.

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The post Boom in weight-loss drugs could lead to drop in beer sales, Heineken warns British pubs appeared first on World news | The Guardian.

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